Axel Hotel Madrid

Project Details


Hotel Bedroom & Suites Design Finalist

Design Practice:

HI Partners & El Equipo Creativo

Project Title:

Axel Hotel Madrid

Project Location:

Madrid, Spain

Design Practice Location:

Barcelona, Spain

The Axel Hotel Madrid, an 88-room four-star hotel, is located in a historic building in Madrid’s centre. It the first hotel in the city to fully position itself as an LGBT hotel, considered ‘hetero-friendly’ and characterised by its unique F&B concept. In the design of the rooms, the objective was to create a space which invites one to both rest and play. The design mixes visual references to the aesthetic of the bullfight and the mantilla with a sexy touch. Two large curtains are the outstanding decorative elements, one fuchsia– the colour of the bullfighter’s cape – and the other a translucent black texture like a mantilla. Together they surround the bed and allow the room to be transformed according to the time of day or mood. A neon light with clear or suggestive pop-culture messages completes this playful setting.