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Winners Announced:
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The Atlas Penthouse


Residential Apartment Under £1M Finalist

Design Practice:

Angel O'Donnell

Project Title:

The Atlas Penthouse

Project Location:

London, United Kingdom

Design Practice Location:

London, United Kingdom

Perched aloft a 38-story landmark building in Shoreditch, this penthouse apartment oozes style and confidence. The clean-lined boldness of the building sparked Art Deco-inspired imagery in the minds of Angel O’Donnell, which paved the way for reflective surfaces, high-gloss lacquers, sumptuously padded headboards and arresting art.

Couple this with interesting objet and an eclectic mix of furniture – most of it designed by the studio, notably the plush velvet sofa and rosewood dining table – and you end up with a space that looks like it’s matured over years rather than months.

The client wanted to charge record-breaking rent for this place – so AODs’ designs had to attract tenants with deep pockets and a keen eye for design. They delivered – as the apartment was snapped up within days of being on the market. Better still, it achieved three times the highest ever recorded monthly rent in the area.

Attend the Awards

Attend the SBID International Design Awards 2020 ceremony at Grosvenor House, Park Lane

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